RODERICK WHITE |
| Position: |
| Editor, Admap |
| Organisation: |
| World Advertising Research Centre |
| Town/City: |
| Henley on Thames |
| Your Regional Location: |
| South Midlands |
| Country: |
| United Kingdom |
This expert's subscription is inactive.
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Media Preferences: |
| Information,Written Articles,Radio,TV |
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| Brief Biography: |
Author, Advertising (McGraw-Hill, 4th ed 2000) and numerous articles, including Hot Topics series on warc.com.
Fellow of IPA, Member Marketing Society, associate member Market Research Society.
Editor of Admap since 1996 |
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